Lead Types × Bundle Sizes
Four lead products, four bundle sizes. The cheapest opens at $1 a lead. The most exclusive opens at $42. Pick the row that matches the close rate you can run, the column that matches the volume you can absorb.
| Lead Type | Starter 15 leads | Growth 35 leads | Elite 75 leads | Agency 500 leads |
|---|---|---|---|---|
Lower intent Opt-In Co-reg networks · partner opt-ins
| 300 pack only $1.00/ lead $300 total | |||
Lower intent Facebook Lead Ads Meta · Facebook lead ads
| $25.00 / lead $375 pack | $22.00 / lead $770 pack save $105 vs Starter | $21.00 / lead $1,575 pack save $300 vs Starter | $19.00 / lead $9,500 pack save $3,000 vs Starter |
Mixed intent Blended Multi-source feed
| $34.00 / lead $510 pack | $30.00 / lead $1,050 pack save $140 vs Starter | $28.00 / lead $2,100 pack save $450 vs Starter | $26.00 / lead $13,000 pack save $4,000 vs Starter |
Higher intent Social Quiz QualityInsurance.co · social traffic
| $42.00 / lead $630 pack | $37.00 / lead $1,295 pack save $175 vs Starter | $35.00 / lead $2,625 pack save $525 vs Starter | $32.00 / lead $16,000 pack save $5,000 vs Starter |
What you’re actually buying
Opt-In
Co-reg / opt-in path. Consumer checked a box to receive insurance offers while filling out something else.
Facebook Lead Ads
Native Facebook lead-ad form. Consumer tapped “Submit” inside FB without leaving. Fields pre-fill, friction is low, intent is shallow.
Blended
A mix of opt-in, lead ads, and website fills routed through one feed. Volume-friendly with a more workable contact rate than pure opt-in.
Social Quiz
Sourced from QualityInsurance.co quiz. Consumer answered 6 to 10 qualifying questions, agreed to TCPA, and submitted on our owned site.
Match the row to your dial budget. Match the column to your monthly run rate.
Start with Opt-In or Lead Ads. Cheap reps to drill scripts. The leads that don’t close still teach you which objections you can’t handle yet.
Move to Blended. Mid-cost, mid-intent. Enough volume to fill your dialer without burning capital on a tier you can’t close yet.
Run Social Quiz at Gold or Agency size. Real intent, real-time, exclusive to you. The math works because your close rate has earned it.